As Christmas lights light up the night and the chilly winter air moves in, we’re looking back at some of our 2023 highlights. Our team at BubbleUP has continued to grow this year, and that means that we were able to do more for clients to help them increase their ROI, meet their goals, and thrive in their business. Did you know that we have been in business for over 20 years? From rebrands to websites and social media strategies, we’ve done it all this year!
How well do you know Gen Z? Known as one of the most up-and-coming influential generations in purchasing power, Gen Z is often ignored when marketing a product. As your marketing changes with technology and trends, so will adapting to changing target audiences.
What sells you on a business? If you are looking for a new restaurant to check out, is it word of mouth, advertising, or social media? When it comes to testing out a service, we are more likely to trust the word of strangers than we are close friends when it comes to online reviews. How often do you check out Google reviews before making a purchase or booking an appointment? In this blog, we are going to take a look at what value a Google review can have for your online reputation, how to spot a fake, and best practices for responding to Google reviews.
Timing is everything when it comes to marketing, but why is it often the last thing we want to prioritize? If you want to see your business grow, a marketing strategy is a must-have investment to realign every element of your business to meet your goals. Think about it: the most convincing brands are consistent in their marketing and continue to reach the right customers every time.
Artificial Intelligence (AI) in every form can be described as a black box, creating the illusion that computers will replace the need for people. Without a guide, AI can only sort information, but it needs the right inputs and classifications to know what the next step is. As marketing trends continue to adjust with new technologies, AI is one tool that has transformed the reach of your brand.
Not all marketing is good marketing. Sometimes, making mistakes in your marketing efforts can actually do more harm than good. There are several marketing mistakes