Read our blog posts to learn a little more about marketing in the digital age! Here at BubbleUP, we love to share knowledge, especially about things we’re so excited about! Our blog posts cover everything from SEO to Social Media to PPC ads and more.
How an integrated digital strategy helped more customers discover an established business and the expertise behind it. You can have an experienced team, a strong reputation and years of expertise behind your business. But if your marketing isn’t helping the right people discover those strengths, you’re leaving opportunities on the
In today’s digital world, staying ahead requires leveraging cutting-edge technologies. One such technology includes virtual tours. Thanks to modern advancements in virtual reality (VR) and 360-degree photography, businesses can now provide fully immersive experiences that can significantly boost their bottom line. Here’s how: 1. Enhancing Customer Engagement Virtual tours allow
As the cold settles in, and the snow arrives, we welcome this festive time of year with a warm, cozy embrace. The season to celebrate our achievements, successes and look toward the new year with renewed hope. BubbleUP continues to expand not only its team, but has helped expand new
Did you know that October is Cybersecurity Awareness Month? With scammers constantly evolving, businesses are a prime target for cyber scams. Whether it’s phishing emails, fake influencer deals, or scammers pretending to be from Google or Facebook, staying informed is crucial. Cyber scams can cost your business time, money, and
5 Key Takeaways from the Blog Is your website suffering from slow load times, product limitations, and poor user experience? It may be stuck in the digital dark ages. Your website is a virtual storefront for your customers, saving them time and allowing them to understand who you are before
Technology continuously transforms the way we learn. As such, virtual tour software has emerged as a powerful tool for providing immersive and interactive learning experiences. Here, we’ll explore the benefits of virtual tour software as a learning and training tool, including its impact on engagement, accessibility, cost-effectiveness, and overall learning
As Christmas lights light up the night and the chilly winter air moves in, we’re looking back at some of our 2023 highlights. Our team at BubbleUP has continued to grow this year, and that means that we were able to do more for clients to help them increase their ROI, meet their goals, and thrive in their business. Did you know that we have been in business for over 20 years? From rebrands to websites and social media strategies, we’ve done it all this year!
How well do you know Gen Z? Known as one of the most up-and-coming influential generations in purchasing power, Gen Z is often ignored when marketing a product. As your marketing changes with technology and trends, so will adapting to changing target audiences.
What sells you on a business? If you are looking for a new restaurant to check out, is it word of mouth, advertising, or social media? When it comes to testing out a service, we are more likely to trust the word of strangers than we are close friends when it comes to online reviews. How often do you check out Google reviews before making a purchase or booking an appointment? In this blog, we are going to take a look at what value a Google review can have for your online reputation, how to spot a fake, and best practices for responding to Google reviews.
What’s your method of choice: email, phone calls, or online services? If you were to ask anyone who identifies as a Gen Z, making a phone call to book a service appointment would be a last resort option. As a generation who have grown up with technology and the rise of the internet, there has been a shift in communication habits. Similar to breaking the glass fire extinguisher box, phone calls are framed as only do so in the case of an emergency.
Timing is everything when it comes to marketing, but why is it often the last thing we want to prioritize? If you want to see your business grow, a marketing strategy is a must-have investment to realign every element of your business to meet your goals. Think about it: the most convincing brands are consistent in their marketing and continue to reach the right customers every time.
Virtual showrooms are changing the way we do business. Virtual showrooms offer your customers the chance to peruse products and get the feeling of shopping without having to leave their homes. In this blog, we’ll uncover everything you need to know about virtual showrooms, the benefits of virtual showrooms, and how you can build a virtual showroom for your business.
How much time do you currently spend on social media? When building your business, there is so much on the go that dedicating time specifically to posting on social media can easily be forgotten. When your content isn’t reaching the right people for your business, it is easy to be frustrated or concerned about whether or not your business will succeed. Social media marketing is more than just a witty caption or jumping onto trends.
Artificial Intelligence (AI) in every form can be described as a black box, creating the illusion that computers will replace the need for people. Without a guide, AI can only sort information, but it needs the right inputs and classifications to know what the next step is. As marketing trends continue to adjust with new technologies, AI is one tool that has transformed the reach of your brand.
Not all marketing is good marketing. Sometimes, making mistakes in your marketing efforts can actually do more harm than good. There are several marketing mistakes that can greatly damage your business – whether that’s posting on social media in a way that won’t resonate with your audience, or making technical
In this blog we will explore what SEO Content is, and why it’s an important part of your marketing strategy.
Your website is the virtual home of your brand. It’s the space where you have full control over your messaging and design, and it’s often the deciding factor on whether a customer or client purchases your products or services. So you want a kickass website that’ll have your ideal customers
Content writing is the process of creating relevant content that will help boost your business. Consistent content updates are one of the most important strategies when it comes to marketing and getting your business noticed. Content writing uses professionally crafted messaging to move your brand forward, attract new customers, and
In this episode of In the Bubble, Jason answers a commonly asked question, can I pay to rank higher on Google? Many of our clients have asked us if paying for Google Ads will improve their domain authority and their overall SEO – how well they rank in Google searches.
Increase your brand awareness and recognition with Virtually Interactive – virtual tour software for businesses! BubbleUP Marketing offers the ability to highlight your business through interactive virtual tour software. Adding a virtual element to your marketing strategy and website is an innovative way to showcase all that your business has
In this episode of In the Bubble, we answer the question of how retargeting ads work! Retargeting is an effective and important part of your marketing strategy, but not many people know what retargeting is or how it works. Watch as BubbleUP Concept Champion, Jason Vance, explains what retargeting advertising
Google My Business (GMB) is a free listing service provided by Google that allows businesses to provide important information such as their location and operating hours on Google’s Search Engine Results Page (SERP) and in Google’s Local Pack, or 3-Pack. Managing and optimizing your business’s GMB listing is a key
Google My Business (GMB) is a free tool for businesses to manage their online presence on Google, including Search and Maps. GMB is an important and powerful tool for local SEO. By verifying and updating your information, this easy-to-use platform will help customers find you and tell them the story
LinkedIn is not just a platform for personal, professional connections. It is also an exceptional tool for promoting your business. With LinkedIn’s Company Page feature, users can learn about your business, brand, and job opportunities. They can find out where your business is, who works there, what your specialties are,
With all of the features and platforms available on the Internet, it isn’t always easy to stay consistent across every account. To keep your brand strong and identifiable to online viewers, creating a coherent, recognizable online presence is key. Businesses will often post content and interact online in ways that
The Benefits of Blogging for Small Businesses Blogging for small businesses. What’s it all about? Simply put, blogging is one of the most powerful content marketing tools available for businesses today. When done right, blogging can yield robust results while requiring only a fraction of the investment that other digital
1. Plan the structure of your article So, you’ve got a great idea and you’re ready to start writing. Hold the phone. Taking a few minutes to plan out what you’re going to cover in your article is an important step in making sure that the piece you’re about to
Did you know that Canadians are amongst the most active e-Commerce consumers? Recent statistics indicate that 76-80% of us shop online. Excluding travel, an estimated $40 billion was spent online by Canadian consumers in 2019, with sales climbing higher and higher due to the COVID-19 pandemic. With numbers like that,
Online Ads Gone Right Has your business taken the plunge into the world of online advertising yet? Are you knocking at the door of 2020’s digital age, opening it just a crack, and taking a peek at what’s hiding inside? Or are you already at the party, pouring a cold
Choosing a web designer can be a big decision! You want to find someone who has experience, is willing to listen to your specific needs and wants, and who will also give you advice and ideas on how to make your new website shine! We’ve compiled a list of tips
A new website is a huge commitment – and not just financially. It takes time to write content, brainstorm how the site should function, determine who your audience is, and understand how they will navigate through the site. Since your website is one of the primary ways potential customers interact
Facebook is one of the largest social media platforms to date. It is a free, members-only service with millions of members and is an extremely targeted marketing tool. To connect with these individuals you need to ensure your posts are engaging and relevant to your audience. The following tips will
LinkedIn is a business networking tool that operates heavily on internet search terms and is not only advantageous for industry networking, but also finding talent. Membership is free and individuals can create a personal, optimized profile before adding a company page. Here are some of our LinkedIn tips: 1. Use
Did you know that the average adult spends 5.6 hours a day on the Internet? And that 2.8 of those are from a mobile device? As the number of people who regularly access the internet from their phone rises so does the need to market to these people effectively. Unfortunately,
In today’s world, almost every business has customers that connect with them online. Whether your customers are searching for your location on Google Maps, visiting your website contact page, or sending you a message on Facebook… they are finding you using the Internet. But what if there was a way
If you’ve heard these lines from your representative, you may want to consider going elsewhere. Hiring a marketing agency to work with your business isn’t a decision to be made lightly. With so many options to choose from, it’s essential that you are able to decipher the best from the,
Wow, what a weekend. As society comes together to focus on how best to support and ensure the safety of our community, we at BubbleUP recognize this is a trying and somewhat chaotic time. Our world is evolving and changing daily and even hourly. Social distancing, remote work, and isolation
While the Alberta Health Authority states that the risk level of contracting COVID-19 remains low, we will continue to respond according to the government and health organizations’ best practices. Our team members are being asked to constantly self-evaluate and stay home if they are ill, and as of today no
Having a solid web design can make our break your company’s online presence. It’s not just about getting the look and feel right—you also want to make sure that the site is user-friendly while also being optimized to appear in search engines. Without search engine optimization (SEO), no one would
Senior management for Consumer Strategies Group Inc. (CSG) and BubbleUP Marketing (BubbleUP) are pleased to announce the two companies have finalized a strategic alliance that will allow their respective operations to share resources, reduce costs and improve the level of service and depth of creative and technical talent provided to
Those RSVPs in Your Page Events Just Got More Valuable! Facebook released its new advertising feature this week. Users can now create Custom Audiences of people who have responded to events they share on the platform – whether that response was “yes, I’m going” or “no, I’m busy”. What does
Axioms mission is to provide innovative and sustainable agronomic solutions to farmers for production of high yielding and quality crops, while maximizing farm profitability. The logo features a sun burst and a farmers field. Axiom Agronomy approached BubbleUP Marketing in need of an identity and a full brand package including;
BubbleUP is proud to announce the launch of dfcdiesel.com. DFC Diesel specializes in remanufactured Dodge Cummins, Ford Powerstroke and Chevy Duramax diesel engines. The engines go through 4 processes at DFC: Disassembly, Cleaning, Machining and Assembly. DFC Diesel wanted a website upgrade that showcased their process, featured their available products and
BubbleUP is super excited to announce the launch of nobleinteriors.ca this week. Noble Interiors required an improved website design to better portray their branding and represent their unique services. They worked with BubbleUP to come up with a clean layout that guides visitors to the services they offer. FEATURES ADDED Full Website Redo
